Custom CRM development

A generic CRM asks you to describe your business in its vocabulary.

A CRM that follows the way you sell.

We build the CRM around your real sales stages and the data you need. Integrations keep it in step with billing, email and support. There are no per-seat licences.

At handover the code and the data are yours, hosted where you choose.

  • A data model built around your business
  • Role-based access for your team
  • Integrations with billing and communication tools
  • Reporting on the figures you track
  • The full source code

When does a custom CRM make sense over Salesforce or HubSpot?

A custom CRM makes sense when your process does not fit a standard pipeline or when per-seat licensing penalises growth. It also makes sense when the CRM has to connect billing, support and operations. At that point a CRM built for the business causes less friction than adapting the business to a standard product.

Can it integrate with the tools we already use?

Yes. A custom CRM is most useful as the connected centre of a business. It stays in sync with billing, email, support and every system that holds customer data.

Do we own the customer data?

Completely. The data model, the data and the code are yours. They are hosted where you choose, with no vendor lock-in on your own customer records.

Our work begins where standard software stops fitting.

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